Schematic: Launch and monetize features, end-to-end

Feature monetization has long been an afterthought in SaaS, but it shouldn’t be. Every great company starts with a simple truth: SaaS pricing and packaging should be a growth lever, not a bottleneck.

Yet for most companies, pricing is stuck in code. Teams know they need to experiment—launch trials, bundle and unbundle, manage usage limits, and iterate on packaging. But every change requires an engineering sprint, every tweak introduces instability, and most features ship without a clear monetization plan. The result? A disconnect between product development and revenue growth.

Schematic is changing that. They’re not just building another tool—they’re unleashing the next wave of SaaS innovation. The world’s best software companies are held back by their own pricing infrastructure. Engineers spend precious time maintaining billing code instead of building products their customers love. Schematic demolishes this complexity with brutal efficiency. A few lines of code, and suddenly, you can launch any pricing model, track any usage metric, and create any package—no engineering sprints, no technical debt, no compromises.

The team behind Schematic knows this pain firsthand. Fynn, Benjamin, and Giovanni have lived it at companies like Automox and Relay Payments. They’ve felt the frustration of watching great ideas die on the vine because pricing infrastructure couldn’t keep up. Now, they’re doing something about it. They’ve built a platform that allows SaaS companies to move at the speed of their imagination, enabling product teams to launch new features without waiting for billing to catch up and freeing engineering resources to focus on innovation, not maintenance.

The market is massive—$30 billion and growing—but the real opportunity is even bigger. This isn’t just about making life easier for software companies; it’s about unleashing innovation. When you remove the constraints of legacy billing systems, you open the door to new business models, new customer experiences, and new ways of delivering value.

Early adopters are already feeling the impact. Companies that once spent months building pricing systems are now doing it in days. Teams that were stuck with rigid pricing models are now experimenting freely. Revenue that was left on the table is now flowing to the bottom line. As one founder put it: “It’s extremely unlikely that a product’s optimal pricing will be obvious from the start. And even less likely that what works today will still be optimal six months from now. As product teams, we’re shipping new value constantly, but we’re not monetizing it. Every time we want to iterate with pricing & packaging, we have a really bad tradeoff to reconcile: pull developers off of shipping new features and onto the pricing initiative, or keep shipping. It’s crazy if you think about it.”

Another Schematic customer described how the platform changed their perspective on feature monetization, “Schematic taught us to think in terms of features we will monetize. Before, we would ship new things and just use flags to turn them on. But now, ‘off’ isn’t just ‘hidden’—it’s an upgrade opportunity. ‘Off’ means ‘Upgrade to access,’ or ‘You’ve reached your limit,’ or ‘Time to renew.’”

Schematic extends feature management beyond deployment, integrating it with monetization strategies. This means product teams can launch, test, and iterate on features without requiring code changes. They can bundle and unbundle offerings dynamically and connect feature access directly to billing systems. What excites us most about Schematic is how it enables a single product developer to drive these changes in real-time, without waiting for an engineering cycle.

The most successful SaaS companies already think this way, but until now, they’ve had to build these systems internally. Schematic is doing for SaaS pricing what Stripe did for payments—taking something complex, messy, and time-consuming and making it simple, elegant, and powerful.

That’s why we invested. Because pricing and packaging should be a growth lever, not a bottleneck. Because developers shouldn’t have to reinvent feature pricing infrastructure from scratch. And because the future of SaaS isn’t just about shipping features—it’s about monetizing them effectively from day one.

Visit Schematic at https://schematichq.com.